PLN 1.1 billion
we intend to achieve consolidated net revenues
We will also focus on further increasing the recognition of our core brands: Śnieżka, Magnat, Polifarbe, Vidaron, so that they can become the first three brands indicated by consumers in recognition studies carried out on our key markets. Another element of our plans is the systematic improvement of ESG indicators assessed by the renowned EcoVadis company. The strategic objectives also include building an engaging work environment, which will be measured by eNPS research among the Group’s employees. In this respect, we will strive to obtain a positive result, demonstrating the satisfaction and commitment of the team.
The adoption of these objectives is based on the assumption that the conditions for conducting business activities will remain stable, which includes legal, tax and administrative regulations in Śnieżka’s key markets. The Management Board also assumes that there will be no extraordinary one-off events that could affect the implementation of the strategy.
